A study says that most iPod users “don’t buy from the iTunes store”:http://news.bbc.co.uk/2/hi/technology/5350258.stm. Surprise surprise.
In the 1.5 years of owning an iPod, I’ve bought maybe 20 tracks. Anything I really care about, I buy the CD and rip it. This gives me higher quality rips, and the freedom from DRM, while only paying slightly more than the iTMS price.
But it’s all different with “subscription”:http://www.rhapsody.net “services”:http://www.napster.com or “lossless downloads”:http://www.musicgiants.com. Consumers won’t really switch until digital services are tangibly better. Apple better wake up.
Let’s hope it doesn’t take them as long to figure it out as they did to do the Intel switch.